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November 11, 2019, Monday
Axis Bank Q2 results preview: Here's what leading brokerages expect
AxisBankQ2resultspreview:Here'swhatleadingbrokeragesexpect
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July 29, 2019, Monday
India's renewable energy cost is lowest in Asia Pacific: WoodMac report
India'slevelisedcostofelectricityusingsolarphotovoltaichasfallento$38permegawatthourthisyear,14%cheaperthan ...
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April 19, 2019, Friday
Mukesh Ambani's debt-fuelled bet on rising middle class is paying off
Asia'srichestmanhasambitionstotakeonAmazon.comInc.andWalmartInc.inIndia,wherethepowerofthemiddleclassis ...
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March 19, 2019, Tuesday
Mukesh ambani get helps to anil
Mukeshambanigethelpstoanil
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March 14, 2019, Thursday
Boeing's $600-bn orders at risk as clients rethink 737 Max purchases
Boeing's$600-bnordersatriskasclientsrethink737Maxpurchases
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August 06, 2018, Monday
Trump admits son met with Russian to get information
TrumpinsistedinatweetthathedidnotknowatthetimeaboutthemeetingbetweenhissonDonaldJr.andNatalia ...
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June 11, 2018, Monday
Sky's the limit for Qatar Airways as it pins hope on Indian market
Theairlineispinningitshopesonthecountry'shyper-competitivedomesticaviationmarkettoseeoffglobalrivalsEtihadand ...
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June 06, 2018, Wednesday
Siemens' new ad campaign tells how it's helping firms innovate, cut costs
Thecampaignrequiredstitchingthreedifferentstoriesfromrespectiveverticalstobindacommonpurposeandvision
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June 06, 2018, Wednesday
Marico's online-only play defies common logic: How will it pan out?
TheFMCGcompanyhaslauncheditsfirstdigital-exclusivebrandStudioXinanapparentbidtotesttheonlinemarket
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May 21, 2018, Monday
NBCC enters road construction; gets Rs 20-bn contract in Uttarakhand
getsRs20-bncontractinUttarakhand
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May 14, 2018, Monday
Wholesalers can help FMCG firms expand sales, reach: Nielson India report
Expertshavedescribedthewholesalechannelasthebackboneofacompany'sdistributionnetworkwhenitcomestoreaching ...
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April 25, 2018, Wednesday
Turning a market upside down: How Haier's new ad showcases USP of product
Thecompanyemphasisesthefactthatthecampaignaimstoshiftfocusfromthe"product"to"usasanation"
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April 19, 2018, Thursday
CRISIL SME trackrer: Trailing B-schools have their task cut out
AllthislimitsotherB-schoolsfromimpartingqualityeducationandachievingdesiredoutcomes(lucrativeplacements),leading ...
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April 19, 2018, Thursday
Bangalore tops as the highest paying city, standing at Rs 1.08 mn: Report
Chennai(Rs0.8million),Hyderabad(Rs0.79million)andKolkata(Rs0.72million)aretheotherthreeIndiancitiespayingthe ...
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April 19, 2018, Thursday
The consumer purchase cycle now has a rediscovering-the-buyer phase
Theconsumerpurchasecyclenowhasadiscoverphase
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April 05, 2018, Thursday
Star India harnessing local actors to push viewership for IPL this year
DigitalplayersridetheIndianPremierLeagueroller-coasterwithpremiumservicesandentertainmentshows
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March 29, 2018, Thursday
New Alexa marketing campaign places it at the centre of family life
AmazonclaimstensofthousandsofAlexa-enableddeviceshavebeensoldoff
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March 22, 2018, Thursday
How tio ride out Ola-Uber drivers dissent: By changing pricing strategy
Ola,Ubersayinitiativesinplacetosatisfyinterestsofdriverpartners,butchangingpricingtocreateaself-sustaining ...
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March 22, 2018, Thursday
Brand revamp: Yatra has Ranbir singing Bollywood tunes for loyalty
TheTVCspromoteeCashloyaltyandalsotheairfare-dropprotectionfeature,whichshieldsbuyersfromfluctuationsinpricesof ...
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March 20, 2018, Tuesday
Bollywood sets the tune for IPL 2018; Star India, BCCI team up for campaign
Asisthepracticeeveryyear,thereisananthemwovenaroundthecampaignthisyeartoo
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July 29, 2019, Monday
Vodafone Idea plunges
VodafoneIdeaplunges
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June 05, 2019, Wednesday
Where are the funds? Free public transport has appeal but doesn't add up
Thebiggestdrawbacktofreepublictransportschemesisthelackoffundsfromfarestocovermaintenanceandupgrades
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March 19, 2019, Tuesday
Jet Airways now operating only 41 aircraft, could reduce further: DGCA
Theairlinecannotputpilotsandcabincrewondutyiftheyhavereportedstressofanykind,itsaid
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March 19, 2019, Tuesday
Top 10 biz headlines: Jet crisis deepens, L&T mounts Mindtree bid, and more
Top10bizheadlines:Jetcrisisdeepens,L&TmountsMindtreebid,andmore
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August 06, 2018, Monday
Indians depend on political bodies, social networks to access govt services
Peoplefromdifferentsocio-economicgroups,communitiesandeducationallevelsapproachfortasksthatrequirestate
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June 22, 2018, Friday
Zero11 tolerance: Brands take stock of hate speech and trolls
Byputtingtheirfootdownontoxiccontent,advertisersaresignallingwheretheirprioritieslieandtheircommitmenttotackle ...
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June 11, 2018, Monday
Mondelez seeks bigger space on online shelf, aims to boost sales
E-commerceisnowimportantforthechocolatemajorasIndiaisidentifiedasakeymarkettoachieveits$1billionglobal ...
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June 06, 2018, Wednesday
What challenges finance firms face in adopting automation technologies
DevelopingcountrieslikeIndiatooareembracingautomation
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June 04, 2018, Monday
IPL 2018 winner: Dhoni-led CSK remains alive via events and social media
WhileCSKwererewardedwiththetrophy,prizemoneyandthetagofbeingathree-timeIPLchampion,thelatestwinisclearly ...
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May 16, 2018, Wednesday
Pepperfry rethinks user experience, increases range of low-priced goods
Theonlinefurniturebrandincreasesitsrangeoflow-pricedgoods,positionsitselfasahomeanddecorsolutionsproviderasit ...
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April 26, 2018, Thursday
After merger with Danone, Parag gets ready for pan-India dairy play
Managingtwosetsofsupplychains-formilkandformilk-basedvalue-addedproducts-overawidermarketwillbeabig ...
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April 25, 2018, Wednesday
Factors that help women return to work post their maternity leave
Fromtheemployer'sperspectivemanagersvalidatedthatchildcareandmaternityarethekeyexitgatesforwomen
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April 19, 2018, Thursday
How firms are deploying AI to manage employee productivity, skilling
TheroleofAIspanscoaching,performance,learning,engagementandcareergrowth
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April 19, 2018, Thursday
In latest TV ad, Rohit Sharma- endorsed VIP switches to mass appeal
InitslatestTVcampaign,Aristocrattargetsawideraudiencefollowingabrandrevampandanewcelebrityendorser
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April 05, 2018, Thursday
Pepsi's 'Fukrey' campaign shows how soft drinks are linked to food, friends
PepsihasropedintheFukreycastinitsnewcampaigntoshowhowthecarbonatedsoftdrinkislinkedtofoodandfriends
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April 05, 2018, Thursday
Hotstar, Jio ride IPL rollercoaster with paid services, entertainment shows
DigitalplayersridetheIndianPremierLeagueroller-coasterwithpremiumservicesandentertainmentshows
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March 29, 2018, Thursday
Marketers value the proximity with consumers that new age media offers
Mobilemarketingtooisgainingmomentumduetolargeuserbaseaswellaseaseofaccess
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March 22, 2018, Thursday
Digital advancement: Brands focusing on in-house programmatic to raise RoI
AstheprogrammaticindustryisgainingtractioninIndia,publishersareinaruntofocusandstreamlinetheirprocessto ...
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March 22, 2018, Thursday
Apollo Tyres bats for a goal to ride the growing popularity of football
Thetyremakerlookstoscoreafewpointsforitsbrandonthefootballfield,hopingtoridethegrowingpopularityofthe ...
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March 19, 2018, Monday
Aamir Khan replaces Ranveer Singh as Vivo India's brand ambassador
TheannouncementcomesaheadofVivo'splannedlaunchoftheV9smartphoneonMarch23inIndia
