Management Features
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May 11, 2018, Friday
The anatomy of brand crises
The book looks at a large number of brands that have withstood crisis. Many have managed to come back stronger, but the book also ...
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April 26, 2017, Wednesday
Build trust in face of lay-offs
Communicating with employees is the key to easing pain as downsizing cycle sweeps IT
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February 22, 2017, Wednesday
Nicolas Dumoulin: From bookkeeping to visualising data
The big data world is encouraging CFOs to take a holistic view of their duties
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February 08, 2017, Wednesday
'AI' ming to attract talent
How artificial intelligence can be a game changer for organisations looking to streamline recruitment
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January 22, 2017, Sunday
Campaign Logic: Running to own 'racing' in consumer's mind
TVS Motor Company demonstrates the technical prowess of the newest entrant in the Apache RTR series
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January 22, 2017, Sunday
The two faces of Apple in India
Despite its heft, Apple is pushing older models in India
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January 09, 2017, Monday
Hamleys plays a country tune
By the end of this year, Hamleys plans to have a network of 45 stores and 50 by March 2018
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December 21, 2016, Wednesday
Google brands its service in pixels
The search giant bets on the popularity of its services in India to push Pixel
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May 16, 2017, Tuesday
Tata most valuable brand, Airtel at number 2
Tata group has held on to top spot, brand value dropped by 4% over 2016: Brand Finance India 2017
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February 22, 2017, Wednesday
Creative climb
McCann Worldgroup India has made two key changes in its team
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February 15, 2017, Wednesday
Marketing head
CleverTap has appointed Almitra Karnik as head of marketing and global growth
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January 22, 2017, Sunday
Statspeak: Self-driving fears
Consumers worldwide remain skeptical about the safety of fully autonomous vehicles, says study
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January 22, 2017, Sunday
Vantage point: Insights from cutting-edge research
Omnichannel strategy is a panacea for retail woes
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January 22, 2017, Sunday
Croma plays it smart
The retail chain's growing strength lies in a mix of exclusive ties with brands and strong in-house offerings
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December 22, 2016, Thursday
Alibaba faces growing pressure over counterfeit goods
The company says it has increased efforts to find and eliminate fake goods
