Management Features
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May 11, 2018, Friday
The anatomy of brand crises
Thebooklooksatalargenumberofbrandsthathavewithstoodcrisis.Manyhavemanagedtocomebackstronger,butthebookalso ...
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April 26, 2017, Wednesday
Build trust in face of lay-offs
CommunicatingwithemployeesisthekeytoeasingpainasdownsizingcyclesweepsIT
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February 22, 2017, Wednesday
Nicolas Dumoulin: From bookkeeping to visualising data
ThebigdataworldisencouragingCFOstotakeaholisticviewoftheirduties
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February 08, 2017, Wednesday
'AI' ming to attract talent
Howartificialintelligencecanbeagamechangerfororganisationslookingtostreamlinerecruitment
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January 22, 2017, Sunday
Campaign Logic: Running to own 'racing' in consumer's mind
TVSMotorCompanydemonstratesthetechnicalprowessofthenewestentrantintheApacheRTRseries
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January 22, 2017, Sunday
The two faces of Apple in India
Despiteitsheft,AppleispushingoldermodelsinIndia
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January 09, 2017, Monday
Hamleys plays a country tune
Bytheendofthisyear,Hamleysplanstohaveanetworkof45storesand50byMarch2018
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December 21, 2016, Wednesday
Google brands its service in pixels
ThesearchgiantbetsonthepopularityofitsservicesinIndiatopushPixel
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May 16, 2017, Tuesday
Tata most valuable brand, Airtel at number 2
Tatagrouphasheldontotopspot,brandvaluedroppedby4%over2016:BrandFinanceIndia2017
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February 22, 2017, Wednesday
Creative climb
McCannWorldgroupIndiahasmadetwokeychangesinitsteam
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February 15, 2017, Wednesday
Marketing head
CleverTaphasappointedAlmitraKarnikasheadofmarketingandglobalgrowth
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January 22, 2017, Sunday
Statspeak: Self-driving fears
Consumersworldwideremainskepticalaboutthesafetyoffullyautonomousvehicles,saysstudy
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January 22, 2017, Sunday
Vantage point: Insights from cutting-edge research
Omnichannelstrategyisapanaceaforretailwoes
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January 22, 2017, Sunday
Croma plays it smart
Theretailchain'sgrowingstrengthliesinamixofexclusivetieswithbrandsandstrongin-houseofferings
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December 22, 2016, Thursday
Alibaba faces growing pressure over counterfeit goods
Thecompanysaysithasincreasedeffortstofindandeliminatefakegoods