You are here: Home » Companies
;
Business Standard

Jio impact: Analysts feel free voice offer to hurt incumbents

A report by BofA ML says telcos will not aggressively match Jio's offering but they will try to be at a mild premium to Jio

Kiran Rathee  |  New Delhi 

This is article Banner

Launch of Reliance Jio services will hurt incumbent operators and the free voice offer will be a game changer, as data offerings announced by the latest entrant are not so different from what is being given by others, say analysts. As VoLTE smartphones gain traction, incumbents will have to come out with bundled packages and launch their own VoLTE offerings to retain customers, they say.

Currently, 70% of operators' revenue is from voice. Executives at existing operators say they will see what impact Jio's free voice offer makes and then decide on strategy, in a couple ...

Dear Reader,


Business Standard has always strived hard to provide up-to-date information and commentary on developments that are of interest to you and have wider political and economic implications for the country and the world. Your encouragement and constant feedback on how to improve our offering have only made our resolve and commitment to these ideals stronger. Even during these difficult times arising out of Covid-19, we continue to remain committed to keeping you informed and updated with credible news, authoritative views and incisive commentary on topical issues of relevance.


We, however, have a request.

As we battle the economic impact of the pandemic, we need your support even more, so that we can continue to offer you more quality content. Our subscription model has seen an encouraging response from many of you, who have subscribed to our online content. More subscription to our online content can only help us achieve the goals of offering you even better and more relevant content. We believe in free, fair and credible journalism. Your support through more subscriptions can help us practise the journalism to which we are committed.

Support quality journalism and subscribe to Business Standard.

Digital Editor

First Published: Fri, September 02 2016. 19:08 IST