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Chinese start-up Meitu has turned selfies into a billion-dollar business

It is looking to raise up to $1 billion in a listing on the Hong Kong exchange at a valuation of around $5 billion, reports Tech in Asia

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Meitu

Steven Millward I Tech in Asia 



Chinese start-up Meitu has been devoting itself to selfies since 2008. In that time it has become a multi-billion-dollar business as hundreds of millions of people around the world use Meitu‘s suite of mobile photo apps to spruce and primp their selfies.

The Chinese start-up now has 270 million monthly active users and 52 million active daily users in its most popular app, MeituPic. Aside from being ahead of the selfie craze, Meitu’s popularity was boosted by its primping and skin-whitening photo filters, which first took off in China before exploding overseas with ...

First Published: Fri, August 26 2016. 18:10 IST
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